Client

Reeds has stores in over 18 states and a leading online storefront for the finest jewelry. This long-standing retailer came forward with a major sale on engagement rings, which it hoped would coincide with an increase in unique visitors from across the Web.

Campaign Objectives

• Attract new unique visitors
• Extend its reach to mobile users and customers
• Promote its sale through relevant blogs and niche websites

Key Highlights

• Remarketing extended its outreach across search engine advertising and browser targeting by 92%
• Preroll ads on mobile video sites resulted in numerous new conversions
• Achieved milestones in terms of unique visitors through mobile and paid search